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Action points for #RSAde

Thank you to everyone who attended the #RSAde strategy meeting in Manchester yesterday. And a big thanks to Vivs for organising such a fabulous venue - the Portico Library - which is a completely fascinating place (great to be surrounded by 150 year old books: gives a good perspective when discussing digital matters)!

I'll write up more detail in a blog post later but in the meantime, here are those all-important action points. Please let me know if I've got anything wrong or left anything/ one out (some attendees definitely got off more lightly than others)!

 

#RSAde Strategy Meeting 12 May 2011

Individual action points

  • RSA website revamp – Bob, Josef, Michael
  • Ning redesign (and potential move to new platform) – Roxanne, new CM
  • Working group to input on new RSA platform – Roxanne, Don, Michael, Josef (plus Clive Grinyer, David Wilcox, Andy Gibson?)
  • Lessons learned from NE social media surgeries uploaded to Ning – Don
  • Lessons learned from NW social media surgeries uploaded to Ning – Charlotte
  • What role, if any, does the RSA play in getting people online in the UK (or leave it up to Martha Lane Fox?) If we play a role, we need to start building partnerships with (eg) BCS, IBM, Fujitsu – Edward, Jemima, Michael
  • Journalcrossing: making the RSA Journal more relevant to digital readers; encouraging readers to leave journal in doctors’ surgeries, public libraries when finished; having panel on inside cover of Journal explaining what it is and telling people about RSA (ala www.bookcrossing.com); dedicating one page per issue to summary of online discussions/ activities – Lily
  • Segmentation/ technology adoption cycle: what communications media work best for different groups of people – Edward
  • Taking RSA out to regions: live-streaming RSA lectures; establishing network of RSAde ambassadors (First RSAde’rs) – Vivs, Jemima
  • “Give a goat”: Pass it on: packaging up best of RSA on CD and giving to friends – Lily
  • #RSAde Hackday (Autumn 2011) – Roxanne (NB: we decided this on train)
  • Flickr: uploading today’s photos + starting #FRSA group – Jemima, Michael (agreed on train)

Action points for all

  • Continue to work with matrix structure (regions/ specialist areas)
  • Metrics: what should we measure and how? Should we look at key influencers? Run digital campaigns? Use ratings? Reward systems: participate in discussion on Ning
  • Draft strategy (May 2010): revisit and comment in preparation for agreeing full strategy in May 2011 2012.
  • Digital Engagement 2025 (what will the world be like when your grand-child is 21?): start and participate in discussion on Ning
  • New Community Manager job spec: re-tweet and disseminate

 

Tags: #RSAde, actionpoints, strategy

Views: 55

Replies to This Discussion

Permalink Reply by Kirsti Prolingheuer on May 13, 2011 at 9:33

Hi Jemima

Interesting to see how the DE group is moving forward. It all looks really positive. 

In case it is of help or interest, the RSA has a Flickr account and a group already although it is not used to its full potential. I think this is because it is not managed by one person and tries to cover everything. 

Kirsti  

Permalink Reply by Jemima Gibbons on May 13, 2011 at 13:27

Thanks Kirsti - that's good to know.

I haven't managed to upload my pics yet but when I do, will make sure they link to existing account and group.

Permalink Reply by Michael Ambjorn on May 14, 2011 at 12:18

#RSAde fly-on-the-wall - three hours of deliberations and discussions in 75 seconds:

 

 

Square stills from the day can be found here and also on the RSA Group on Flickr - be sure to add yours too... (if you need help with Flickr Groups, please refer to their help section).

Permalink Reply by Jemima Gibbons on May 14, 2011 at 21:19
Thanks Michael - brilliant!
Permalink Reply by Jemima Gibbons on May 14, 2011 at 22:15
PS. Have uploaded my pics of the day to Flickr and added to the RSA pool.
Permalink Reply by Michael Ambjorn on May 17, 2011 at 7:36
Looks like FutureGov and Google have already got a more-accessible-web-for-seniors Hackathon planned - http://www.simpl.co/interactivism- good to see. Anybody going who will report back?
Permalink Reply by Jemima Gibbons on May 17, 2011 at 8:53

Michael, this looks great!

 

There's an extra hyphen in your link by the way. Try this one: 

http://www.simpl.co/interactivism

 

Deadline for ideas is 1st June so RSAde have two weeks to get something together - I'll send an email out.

Permalink Reply by Jemima Gibbons on May 17, 2011 at 10:35

Hi everyone,

I've just blogged about the strategy meeting here. Any comments - especially feedback on using the POST model - very welcome!

Permalink Reply by Roxanne Persaud on May 20, 2011 at 11:28
That's a great blog Jemima, thank you. Michael's fly-on-the-wall is brilliant too!

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